Google makes Newspaper Advertising Easy in US. Google Print Ads, the extension of Adwords will now make advertisers and agencies to run newspaper ads across US - whether the space is bought in one paper of many. Google Print allows advertisers to select newspapers and place bids for ad space in them. The newspapers than approve or decline the bid. As Google Print is a dynamic offer based market place, Advertisers propose the price they're willing to pay for an ad.
Google calls for a small group of advertisers who can try out the Beta Test here on the google site. If Interested, Be an Early bird. You can watch a Demo here. The complete list of newspaper partners can be found on the site.